Blogs
David Cotgreave: Transforming PR with Hound - Founder Spotlight
Discover the journey of David Cotgreave, founder of Hound, and his innovative approach to PR. Learn how his strategic vision and leadership have propelled Hound to success, delivering impactful, news-driven campaigns for top brands.
Founder Spotlight: Cherie Federico, Director and Editor of Aesthetica Magazine
Cherie Federico elevates Aesthetica Magazine, blending vibrant design with visionary leadership.
Simas Jarasunas: Innovating Energy with Brite Nootropic Drinks
Simas Jarasunas, founder of Brite, has transformed the energy drink market with his innovative nootropic beverage. Combining natural ingredients like matcha, guarana, and L-theanine, Brite offers sustained energy without the jitters. Read about Simas's entrepreneurial journey, leadership philosophy, and vision for the future of Brite in our in-depth feature.
Hanushka Toni: Visionary Founder and CEO of Sellier Revolutionizing Luxury Resale
Hanushka Toni, founder and CEO of Sellier, has transformed the luxury resale market with her innovative vision and commitment to sustainability. From its inception in 2019, Sellier has grown rapidly, becoming a leader in the industry. Hanushka's strategic insights and passion for fashion drive the platform's success, making luxury fashion more accessible and environmentally friendly. Discover her journey and future plans for Sellier.
Koto's Vibrant Rebrand of Fluz: Captivating Gen-Z with Bold Visuals
Koto’s rebranding of Fluz exemplifies the power of strategic visual design in capturing Gen-Z’s attention. With bold typography, explosive colors, and dynamic illustrations, the new identity not only stands out visually but also resonates deeply with young users, enhancing Fluz’s market positioning and user engagement.
Voting is Hot AF: How Saatchi & Saatchi's Campaign is Energizing Young Voters
Saatchi & Saatchi's "Voting is Hot AF" campaign is redefining political engagement for young voters. By blending modern dating culture with civic duty, this innovative campaign makes voting appear attractive and fun. With strategic use of OOH advertising, social media, and influencer collaborations, it has significantly increased youth voter registration and engagement. Explore the campaign's bold approach and its potential long-term impact on voter behavior.
Founders Spotlight: The Innovators Behind Who Gives A Crap
At Phable.io, we celebrate trailblazers who disrupt traditional markets with innovative solutions and a heart for social impact. One such inspiring story is that of the founders of Who Gives A Crap, a company turning toilet paper into a force for good.
Top 20 Marketing Campaigns Worldwide: Creative Strategies That Drove Success
Explore the top 20 marketing campaigns that have captivated audiences and redefined brand success globally. From Surreal Cereal's playful fake celebrity endorsements to other groundbreaking strategies, discover how creativity and bold execution transformed these campaigns into marketing masterpieces. Dive into the stories and secrets behind these remarkable successes.