When we first spoke to the fine minds behind Krunam, we loved the idea from the start. “Technology For Good” is a shared value between Krunam and Phable, so when we began to create the logo that underpinned the branding, we wanted to create an image that not only worked for the tech sector but also told a tale for the wider world.
Drawing up several potential visual directions, each informed by a segment of its story so far, the visual conceit was finalised collaboratively and allowed us to set about creating marketing materials - from simple illustration style to website wireframe and execution - to ensure everything was cohesive and ready for rolled-out when it was needed.
A brilliant and worthwhile brand to be a part of, we are proud to have provided branding work for Krunam.
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