As a coaching business in the Netherlands, Keyser & Co wanted to ensure its branding was strong in order to increase brand awareness and encourage more people to sign up to its services. After a talk with its founders, we worked up a style of branding that suited its professional, corporate and active audience in order to increase familiarity and cut through in busy personal coaching sector.
From its website to decks, books, websites, stationery, we created a visual feel that was cohesive, professional and distinctive in order to drive more business to the brand, and help it appeal to a hard-to-reach audience that often face a barrage of personal coaching options.
