This EV battery company wanted to shift its focus from the US, and asked us to provide an extensive and in-depth branding refresh when it wanted to appeal to an increasingly global market.

We created a new logo, website and social assets for the company, as well as new branding guidelines that positioned the company as modern and “techy” but without being too niche. This was done in order to appeal to an array of future EV car manufacturers and drivers considering switching to EVs in the future, in a market that’s traditionally dominated by legacy automobile producers.