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Crafting a Nature-Inspired Brand for Little Fires

Strategic Branding for a Sustainability-Focused PR Consultancy

Phable partnered with Little Fires, a sustainability and PR consultancy founded by Melda Simons, to create a visually compelling brand identity. Reflecting the intricate nature of client relationships and inspired by cycles in nature, the branding also pays homage to the fashion and food industries where Melda’s expertise lies.

Thoughtful Design for Versatility and Elegance

To align with Little Fires’ mission and clientele, we:

  • Designed a sophisticated logo with a flexible, earth-toned palette that adapts to different client needs, from monochrome elegance to subtle hints of color.

  • Emphasized confidence and balance in the visual identity, creating a brand that is both strong and adaptable.

  • Curated imagery rooted in nature and fashion, blending organic elements with a contemporary edge to resonate with sustainability-focused audiences.

Results and Impact

The branding captures Little Fires’ ethos of sustainability and its connection to fashion and food, positioning the consultancy as a modern and thoughtful partner for PR clients. By creating a brand that is versatile and visually striking, Phable helped Little Fires establish its unique place in the world of sustainability and public relations.

Discover how Phable brings brands like Little Fires to life with thoughtful design and strategy.