We created the branding and messaging for Swiss company Visense – an AI-powered, industrial machine error diagnosis technology. Phable rebranded the company by conducting a brand investigation with its founders, identified its core audience and generated branding guidelines and TOV.
Most importantly we clarified its messaging to communicate the product to potential clients, built a new website and produced event collateral for the company while advising on a social media strategy for its founders.
At all points of the project, we were on hand to respond to any queries or requests from Visense’s founders in order to ensure they were happy with the direction of the rebranding, which led to a successful outcome and an increase in leads and awarness for Visense.